I have learned aplenty while creating this blog. One skill that I have learned is the ability to write in an unbiased fashion. When we are writing on a blog, the contents will be reviewed by members of the public. As such, I have learnt to watch my words and analyze thoroughly before making assumptions.
As a document designer, I have understood the theory of salience whereby certain elements of a layout attract the reader’s attention to different degrees (Kress & van Leeuwen 1998). With this, I am able to design my documents according to a person’s liking. This is an important skill that I have learned as a blogger.
In my opinion, bloggers must write ethically to avoid defamation. However, he or she must not hold back the truth when publishing issues. A blogger must also be sensitive to cultures and its traditions. Internet sites vary in the modes they use, but they have the potential to combine words and images in complex structures (Walsh, 2006). I agree with this because I feel that the Internet is one of the most dynamic media around. I hope that the readers of this blog can take something away from here and one day make the blogging world a better place.
References
Gunther, K, Theo, VL 1998, Approaches to media discourse, Blackwell, Oxford
Walsh, M 2006, The textual shift: examining the reading process with print, visual and multimodal texts, Australian Journal of Language and Literacy, vol.29, no.1, pp. 24-37
Friday, November 14, 2008
YouTube: On the Ethical Side?

I have witnessed many videos on YouTube which I feel can be regarded as unethical publishing. Furthermore, some of these videos break the law by using copyrighted material as their own. That is why this article on YouTube being sued over copyright issues instantly caught my eye.
This article was written by Greg Sandoval on 19 July 2006 for ZDNet News. The article is about a journalist and well-known helicopter pilot, Robert Tur, filing a lawsuit against the video-sharing site, YouTube. Robert Tur claims that someone posted a video he had taken 14 years ago on YouTube without his consent. This led him to accuse YouTube of encouraging users to infringe copyright laws. YouTube later removed his video from the site. However, Tur is asking the court for $150,000 per violation and to bar further use of his material (Sandoval 2006).
News networks complained that campaign commercials were using their footage, and they demanded that YouTube take them off its site (Sydell 2008). YouTube should create a system to prevent further problems on copyright issue occurring again. Ethical and responsible publishing should be obeyed at all times.
References
Sydell, L 2008, Networks Police YouTube for Copyright Violations, NPR, viewed 10 November 2008,
http://www.npr.org/templates/story/story.php?storyId=95965641
Sandoval, G 2006, YouTube sued over copyright infringement, ZDNet News, viewed 11 November 2008, http://news.zdnet.com/2100-9588_22-148863.html
This article was written by Greg Sandoval on 19 July 2006 for ZDNet News. The article is about a journalist and well-known helicopter pilot, Robert Tur, filing a lawsuit against the video-sharing site, YouTube. Robert Tur claims that someone posted a video he had taken 14 years ago on YouTube without his consent. This led him to accuse YouTube of encouraging users to infringe copyright laws. YouTube later removed his video from the site. However, Tur is asking the court for $150,000 per violation and to bar further use of his material (Sandoval 2006).
News networks complained that campaign commercials were using their footage, and they demanded that YouTube take them off its site (Sydell 2008). YouTube should create a system to prevent further problems on copyright issue occurring again. Ethical and responsible publishing should be obeyed at all times.
References
Sydell, L 2008, Networks Police YouTube for Copyright Violations, NPR, viewed 10 November 2008,
http://www.npr.org/templates/story/story.php?storyId=95965641
Sandoval, G 2006, YouTube sued over copyright infringement, ZDNet News, viewed 11 November 2008, http://news.zdnet.com/2100-9588_22-148863.html
FaceBook: Private becomes Public

The rising popularity of the Internet has also brought about effects on social networking sites such as FaceBook. This leads to the issue of what is private and what is public in the realm of FaceBook. Anyone and everyone with a profile on either FaceBook is technically celebrities. The amount of information exposure, if not monitored well, can lead to dangerous consequences.
In addition, sites like FaceBook tells you whenever a friend adds another friend, or joins a new group, or posts a link, or adds a new application, or updates their profile, or changes their status, or just about anything else they do on FaceBook (Holter 2007). This article was written by Chris Vallance for BBC News on 18 January 2008 which highlights the issue of FaceBook invading the privacy of individuals.
This article is on FaceBook being questioned over its privacy policies by the Information Commissioner’s Office. FaceBook users have lodged complains that their personal information remains on the site even after the account is deactivated. FaceBook however, maintains that they comply with all data protection legislation and denies the claims made by the public (Vallance 2008).
The issue of FaceBook privacy is further cemented by a statement from Walsh (2006) “….Web Design provides factual information in words, graphics and images. Its purpose is to give the reader various types of information on a certain subject…”. With this, it can be seen that FaceBook is only doing its duty in providing information of its members.
Ultimately, what is private and public is for the members to choose. FaceBook as a Web site is only functioning to do its duty as a social networking site.
References
Walsh, M 2006, The textual shift: examining the reading process with print, visual and multimodal texts, Australian Journal of Language and Literacy, vol.29, no.1, pp. 24-37
Holter, E 2007, To Facebook or Not to Facebook, viewed 9 November 2008, http://www.newfangled.com/benefits_of_facebook
Vallance, C 2008, FaceBook face privacy questions, BBC News, viewed on 10 November 2008, http://news.bbc.co.uk/1/hi/technology/7196803.stm
In addition, sites like FaceBook tells you whenever a friend adds another friend, or joins a new group, or posts a link, or adds a new application, or updates their profile, or changes their status, or just about anything else they do on FaceBook (Holter 2007). This article was written by Chris Vallance for BBC News on 18 January 2008 which highlights the issue of FaceBook invading the privacy of individuals.
This article is on FaceBook being questioned over its privacy policies by the Information Commissioner’s Office. FaceBook users have lodged complains that their personal information remains on the site even after the account is deactivated. FaceBook however, maintains that they comply with all data protection legislation and denies the claims made by the public (Vallance 2008).
The issue of FaceBook privacy is further cemented by a statement from Walsh (2006) “….Web Design provides factual information in words, graphics and images. Its purpose is to give the reader various types of information on a certain subject…”. With this, it can be seen that FaceBook is only doing its duty in providing information of its members.
Ultimately, what is private and public is for the members to choose. FaceBook as a Web site is only functioning to do its duty as a social networking site.
References
Walsh, M 2006, The textual shift: examining the reading process with print, visual and multimodal texts, Australian Journal of Language and Literacy, vol.29, no.1, pp. 24-37
Holter, E 2007, To Facebook or Not to Facebook, viewed 9 November 2008, http://www.newfangled.com/benefits_of_facebook
Vallance, C 2008, FaceBook face privacy questions, BBC News, viewed on 10 November 2008, http://news.bbc.co.uk/1/hi/technology/7196803.stm
Media Ethics - Where do we draw the line?
I have stumbled upon several unethical publications on the Web in recent years. This leads to the questioning of where we draw the line between what is ethical what is not. It is to no surprise that this radio transcript on ABC Radio National has sparked my interest.
This show was featured on the ABC Radio National channel under The Media Report, a show hosted by Antony Funnell on the 6th of Novemeber 2008.The featured guest on the show was Dr Ellie Rennie, a researcher at Swinburne University. This transcript highlights the issue of ethical publishing amongst giant corporations such as YouTube and NewsCorp. In addition, it touches on the need for a system to rate the level of so-called ethics of publications (Funnell 2008).
The main issue to be discussed is the ethics of publications. Schriver (1997) noted that readers can make a fully enriched meaning of a reading only when the representations are not narrowed. Therefore, this justifies that unlawful removal of web publications does not do good for readers to construct meaning for themselves.
As proven by Kieran (1997, pp.1), media ethics are an increasing concern over many media skeptics pertaining to web media. We must hold media ethics in the highest of esteems as only through open media publications, journalistic openness and accountability can be cultivated. Therefore, the question of where we draw the line remains subjective to interpretation and should gain consent from all parties regardless of culture and background.
References
Funnell, A 2008, Ethical labeling and the web, The Media Report, ABC Radio National, viewed 11 November 2008, http://www.abc.net.au/rn/mediareport/stories/2008/2409990.htm
Kieran, M 1997, A philosophical approach, Greenwood Publishing Group, United States of America
Schriver, KA 1997, Dynamics in document design: creating texts for readers, Wiley Computer Publications, New York
This show was featured on the ABC Radio National channel under The Media Report, a show hosted by Antony Funnell on the 6th of Novemeber 2008.The featured guest on the show was Dr Ellie Rennie, a researcher at Swinburne University. This transcript highlights the issue of ethical publishing amongst giant corporations such as YouTube and NewsCorp. In addition, it touches on the need for a system to rate the level of so-called ethics of publications (Funnell 2008).
The main issue to be discussed is the ethics of publications. Schriver (1997) noted that readers can make a fully enriched meaning of a reading only when the representations are not narrowed. Therefore, this justifies that unlawful removal of web publications does not do good for readers to construct meaning for themselves.
As proven by Kieran (1997, pp.1), media ethics are an increasing concern over many media skeptics pertaining to web media. We must hold media ethics in the highest of esteems as only through open media publications, journalistic openness and accountability can be cultivated. Therefore, the question of where we draw the line remains subjective to interpretation and should gain consent from all parties regardless of culture and background.
References
Funnell, A 2008, Ethical labeling and the web, The Media Report, ABC Radio National, viewed 11 November 2008, http://www.abc.net.au/rn/mediareport/stories/2008/2409990.htm
Kieran, M 1997, A philosophical approach, Greenwood Publishing Group, United States of America
Schriver, KA 1997, Dynamics in document design: creating texts for readers, Wiley Computer Publications, New York
Are we losing the right to information?
The Case of Australian Web Filters
I have great interest when it comes to issues pertaining to the right of the people. This is why this article caught my eye instantly while I was browsing through the site. The article entitled ‘Australian web filter to block 10,000 internet sites’ was published by the HeraldSun on the 13th of November 2008.
The article was about the Australian Communications and Media Authority setting up a filter to block 10,000 sites containing unwanted content. Communications Minister Senator Conroy revealed details while calling for a live trial of the technology. An ACMA trial of web filter technology showed that it could slow down Internet speeds up to 87 percent. This has sparked a protest from the Electronic Frontiers Australia. One of the members named Colin Jacobs, was concerned over what ACMA deemed as ‘unwanted content’ (Nicholson 2008).
The Issue of Media Restriction
This publication leads us to think about the issue on how media is being restricted by the government. Also, we are able to witness a much more conservative culture compared to more liberal countries such as the United States. According to Banham (2003), press freedom has dropped from 12th to 50th in according to the world rankings published by the international media monitoring organisation, Reporters Without Borders. This shows that the trend of media restrictions is still very tight among Australians.
In addition, a different culture can be seen here compared to other countries. As Shriver (1997, pp.375) suggests, a reader’s knowledge and cultural context plays a role in evaluation of graphics. In this context, Australians interpret the data on Web pages differently from Americans. Their traditionally conservative culture has led them to evaluate the graphics as inappropriate and ‘unwanted’.
In my opinion, it is vital to understand the cultural context when publishing and designing documents on the Web. People from different cultural backgrounds are not expected to view the elements similarly as others do. Also, media freedom should be granted to avoid misunderstandings of any sort and to allow people to understand what is going on in the world.
We can only hope that media freedom and cultural sensitivity will play a role in future publications from document designers around the world.
References
Banham, C 2003, Media restrictions given a black mark, The Sydney Morning Herald, viewed 11 November 2008, http://www.smh.com.au/articles/2003/10/26/1067103270209.html
Nicholson, J. D 2008, Australian web filter to block 10,000 internet sites, Herald Sun, viewed 13 November 2008,http://www.news.com.au/heraldsun/story/0,,24645676-5006922,00.html
Shriver, K 1997, Dynamics in document design: creating texts for readers, Wiley Computer Pub, New York
I have great interest when it comes to issues pertaining to the right of the people. This is why this article caught my eye instantly while I was browsing through the site. The article entitled ‘Australian web filter to block 10,000 internet sites’ was published by the HeraldSun on the 13th of November 2008.
The article was about the Australian Communications and Media Authority setting up a filter to block 10,000 sites containing unwanted content. Communications Minister Senator Conroy revealed details while calling for a live trial of the technology. An ACMA trial of web filter technology showed that it could slow down Internet speeds up to 87 percent. This has sparked a protest from the Electronic Frontiers Australia. One of the members named Colin Jacobs, was concerned over what ACMA deemed as ‘unwanted content’ (Nicholson 2008).
The Issue of Media Restriction
This publication leads us to think about the issue on how media is being restricted by the government. Also, we are able to witness a much more conservative culture compared to more liberal countries such as the United States. According to Banham (2003), press freedom has dropped from 12th to 50th in according to the world rankings published by the international media monitoring organisation, Reporters Without Borders. This shows that the trend of media restrictions is still very tight among Australians.
In addition, a different culture can be seen here compared to other countries. As Shriver (1997, pp.375) suggests, a reader’s knowledge and cultural context plays a role in evaluation of graphics. In this context, Australians interpret the data on Web pages differently from Americans. Their traditionally conservative culture has led them to evaluate the graphics as inappropriate and ‘unwanted’.
In my opinion, it is vital to understand the cultural context when publishing and designing documents on the Web. People from different cultural backgrounds are not expected to view the elements similarly as others do. Also, media freedom should be granted to avoid misunderstandings of any sort and to allow people to understand what is going on in the world.
We can only hope that media freedom and cultural sensitivity will play a role in future publications from document designers around the world.
References
Banham, C 2003, Media restrictions given a black mark, The Sydney Morning Herald, viewed 11 November 2008, http://www.smh.com.au/articles/2003/10/26/1067103270209.html
Nicholson, J. D 2008, Australian web filter to block 10,000 internet sites, Herald Sun, viewed 13 November 2008,http://www.news.com.au/heraldsun/story/0,,24645676-5006922,00.html
Shriver, K 1997, Dynamics in document design: creating texts for readers, Wiley Computer Pub, New York
Media Publishing: The New Path
Media publishing has come a long way since its humble beginnings. It has advanced in so many ways unimaginable a decade ago. Some of the various forms of new media publishing that have flourished in recent years are moblogs, vlogs, photologs and micrologs. To narrow the scope for this scope, I shall focus on the revolution of Youtube.
YouTube is at the forefront of a new video revolution on the Net (Woolley 2006). The hype and buzz it has created since its invention a few years ago has been phenomenal. This shows a new path in media publishing never seen before. Now, a video posted on YouTube can have as much impact as an article written in the daily newspapers. YouTube has always been prevalent in the political scene in recent years. According to Mohan (2007), candidates now have their own MySpace and Facebook pages, write their own blogs, and find everything they do recorded on YouTube. There is even a site www.youtubepolitics.org set up for politicians to have their views heard on the Web.
With this powerful tool, members of the public may exercise their freedom of speech by posting videos on their views. This gives a level of democracy not known to the world before. Media publishing has certainly taken a new path. Based on recent feedback and response, no one is betting against it to last for a long while to come.
References
Woolley, S 2006, Video Fixation, Forbes, viewed on 12 November 2008, http://www.forbes.com/free_forbes/2006/1016/100a.html
Mohan, R 2007, YouTube Revolution: How the internet sensation will change the face of political advertising, viewed on 9 November 2008, http://media.www.osusentinel.com/media/storage/paper1151/news/2007/04/18/Commentary/Youtube.Revolution-2850664.shtml
YouTube is at the forefront of a new video revolution on the Net (Woolley 2006). The hype and buzz it has created since its invention a few years ago has been phenomenal. This shows a new path in media publishing never seen before. Now, a video posted on YouTube can have as much impact as an article written in the daily newspapers. YouTube has always been prevalent in the political scene in recent years. According to Mohan (2007), candidates now have their own MySpace and Facebook pages, write their own blogs, and find everything they do recorded on YouTube. There is even a site www.youtubepolitics.org set up for politicians to have their views heard on the Web.
With this powerful tool, members of the public may exercise their freedom of speech by posting videos on their views. This gives a level of democracy not known to the world before. Media publishing has certainly taken a new path. Based on recent feedback and response, no one is betting against it to last for a long while to come.
References
Woolley, S 2006, Video Fixation, Forbes, viewed on 12 November 2008, http://www.forbes.com/free_forbes/2006/1016/100a.html
Mohan, R 2007, YouTube Revolution: How the internet sensation will change the face of political advertising, viewed on 9 November 2008, http://media.www.osusentinel.com/media/storage/paper1151/news/2007/04/18/Commentary/Youtube.Revolution-2850664.shtml
Worlds apart
When it comes to print and web designing, document designers will find it hard to agree that one specific system may be effective for both mediums. If these issues were disregarded, the elements in the design for the documents might appear to be contradictory to one another. For example, one of the elements of print design is salience which is a specific layout to attract the reader’s attention to different degrees, and through a wide variety of means (Kress & Leeuwen 1998).
The act of reading and understanding print design is not static. This is because it involves different levels of decoding, responding and comprehending at affective and cognitive levels (Walsh 2006). The process of reading print design is dynamic and interactive. During the process of print document designing, these elements have to be taken into account in order to create coherent meaning.
On the other hand, web designing requires a very different mindset and thinking altogether. This is because people rarely read Web pages word by word, instead they scan the page, picking out individual words and sentences (Nielsen 1997). In addition, people generally web pages in an F-shaped pattern across the page (Nielsen 2006). These elements are unique as they apply exclusively to web designing only.
As such, the document designers may use these theories in order to have a deeper understanding of how people read and interpret texts whether it is print or web. With this understanding, a document with elements that compliment each other can be created and gain positive feedback from the readers.
References
Kress, G & van Leeuwen, T 1998, Approaches to media discourse, Blackwell, Oxford.
Walsh, M 2006, The ‘textual shift’: Examining the reading process with print, visual and multimodal texts, Australian Journal of Language and Literacy, vol. 29, no. 1, pp. 24-37.
Nielsen, J 1997, How Users Read on the Web, Useit.com, viewed 29 April 2008, http://www.useit.com/alertbox/9710a.html
Nielsen, J 2006, F-Shaped Pattern For Reading Web Content, Useit.com, viewed 29 April 2008, http://www.useit.com/alertbox/reading_pattern.html
The act of reading and understanding print design is not static. This is because it involves different levels of decoding, responding and comprehending at affective and cognitive levels (Walsh 2006). The process of reading print design is dynamic and interactive. During the process of print document designing, these elements have to be taken into account in order to create coherent meaning.
On the other hand, web designing requires a very different mindset and thinking altogether. This is because people rarely read Web pages word by word, instead they scan the page, picking out individual words and sentences (Nielsen 1997). In addition, people generally web pages in an F-shaped pattern across the page (Nielsen 2006). These elements are unique as they apply exclusively to web designing only.
As such, the document designers may use these theories in order to have a deeper understanding of how people read and interpret texts whether it is print or web. With this understanding, a document with elements that compliment each other can be created and gain positive feedback from the readers.
References
Kress, G & van Leeuwen, T 1998, Approaches to media discourse, Blackwell, Oxford.
Walsh, M 2006, The ‘textual shift’: Examining the reading process with print, visual and multimodal texts, Australian Journal of Language and Literacy, vol. 29, no. 1, pp. 24-37.
Nielsen, J 1997, How Users Read on the Web, Useit.com, viewed 29 April 2008, http://www.useit.com/alertbox/9710a.html
Nielsen, J 2006, F-Shaped Pattern For Reading Web Content, Useit.com, viewed 29 April 2008, http://www.useit.com/alertbox/reading_pattern.html
Blogs: How do we classify them?
The Variety of Blogs
There are many types of blogs which cater to the various interests of people. For example (Technorati, 2008):
• Entertainment
• Lifestyle
• Sports
• Business
• Politics
• Technology
The Community
A blogging community, also known as a virtual community, e-community or online community is a group of people that primarily interact via communication media such as newsletters, telephone, email, online social networks or instant messages rather than face to face, for social, professional, educational or other purposes (Wikipedia, 2008). These communities are able to gather bloggers of similar interests regardless of time and distance. There are many types of blogging communities such as photographs (photoblog), sketches (sketchblog), videos (vlog), music(MP3 blog), audio(podcasting) and Micro- blogging (Wikipedia, 2008).
How do we Create a Blogging Community?
There are 5 simple steps in achieving this. For example, discussions must be threaded or nested and not just "flat”, know that you have 2 types of readers which are those that know more than you do about any given topic and readers who don't know nearly as much as they think they do, understand that readers judge each other so therefore don’t judge them yourself, all good things must come to an end and lastly use free software (Miller, 2006).
An example of a blogging community would be Flickr. Flickr is a photo-sharing community and fellow bloggers are able to convene here and share their hobbies and similarities.
As the variety of blogs is huge, the classification system is ultimately unique to every individual.
References
Blog 2008, Wikipedia, viewed 11 November 2008, http://en.wikipedia.org/wiki/Blog
Blog directory 2008, Technorati, viewed 27 April 2008, http://technorati.com/blogs/directory
Miller, R 2006, Five rules for building a successful online community, Knight Digital Media Centre, viewed 12 November 2008, http://www.ojr.org/ojr/stories/060831miller/
Virtual Community 2008, Wikipedia, viewed 12 November2008, http://en.wikipedia.org/wiki/Online_communities
There are many types of blogs which cater to the various interests of people. For example (Technorati, 2008):
• Entertainment
• Lifestyle
• Sports
• Business
• Politics
• Technology
The Community
A blogging community, also known as a virtual community, e-community or online community is a group of people that primarily interact via communication media such as newsletters, telephone, email, online social networks or instant messages rather than face to face, for social, professional, educational or other purposes (Wikipedia, 2008). These communities are able to gather bloggers of similar interests regardless of time and distance. There are many types of blogging communities such as photographs (photoblog), sketches (sketchblog), videos (vlog), music(MP3 blog), audio(podcasting) and Micro- blogging (Wikipedia, 2008).
How do we Create a Blogging Community?
There are 5 simple steps in achieving this. For example, discussions must be threaded or nested and not just "flat”, know that you have 2 types of readers which are those that know more than you do about any given topic and readers who don't know nearly as much as they think they do, understand that readers judge each other so therefore don’t judge them yourself, all good things must come to an end and lastly use free software (Miller, 2006).
An example of a blogging community would be Flickr. Flickr is a photo-sharing community and fellow bloggers are able to convene here and share their hobbies and similarities.
As the variety of blogs is huge, the classification system is ultimately unique to every individual.
References
Blog 2008, Wikipedia, viewed 11 November 2008, http://en.wikipedia.org/wiki/Blog
Blog directory 2008, Technorati, viewed 27 April 2008, http://technorati.com/blogs/directory
Miller, R 2006, Five rules for building a successful online community, Knight Digital Media Centre, viewed 12 November 2008, http://www.ojr.org/ojr/stories/060831miller/
Virtual Community 2008, Wikipedia, viewed 12 November2008, http://en.wikipedia.org/wiki/Online_communities
Thursday, November 13, 2008
Blogs: Taking the world by storm

The Phenomenon
According to Technorati (2008), there are 133 million registered blogs in web space. In addition, there is an update every 8 seconds. This shows that the blogging phenomenon has truly taken over the world.
The term blog is derived from the term ‘web log’. According to Blood (2000), the term “weblog” was first coined by Jorn Barger on his Robot Wisdom website in 1997 and is now used to describe personal websites that offer “frequently updated observations, news, headlines, commentary, recommended links or diary entries, generally chronologically organized.” This shows the diversity and functionality of a blog.
According to Technorati (2008), there are 133 million registered blogs in web space. In addition, there is an update every 8 seconds. This shows that the blogging phenomenon has truly taken over the world.
The term blog is derived from the term ‘web log’. According to Blood (2000), the term “weblog” was first coined by Jorn Barger on his Robot Wisdom website in 1997 and is now used to describe personal websites that offer “frequently updated observations, news, headlines, commentary, recommended links or diary entries, generally chronologically organized.” This shows the diversity and functionality of a blog.
The Popularity
One main reason for the popularity of blogs is how the Internet allows it to be dynamic and entertaining at the same time. The Internet or the World Wide Web offers a ‘complex interplay of written text, images and other graphic or sound elements …’ (Kress & van Leeuwen 2006, p.17). The author of the blog is able to utilize all these elements into making his or her weblog an exciting yet informative one.
Based on a study of blogging by the Pew Internet & American Life Project in 2005, the growth of Internet users who read blogs jumped by 58% in 2004 (Pew 2005). In the Asian context, it is found that nearly half of those online in Asia have a blog (Stern 2006). These statistics show that the blogosphere is far-reaching and has no restrictions on cultures or continents.
One main reason for the popularity of blogs is how the Internet allows it to be dynamic and entertaining at the same time. The Internet or the World Wide Web offers a ‘complex interplay of written text, images and other graphic or sound elements …’ (Kress & van Leeuwen 2006, p.17). The author of the blog is able to utilize all these elements into making his or her weblog an exciting yet informative one.
Based on a study of blogging by the Pew Internet & American Life Project in 2005, the growth of Internet users who read blogs jumped by 58% in 2004 (Pew 2005). In the Asian context, it is found that nearly half of those online in Asia have a blog (Stern 2006). These statistics show that the blogosphere is far-reaching and has no restrictions on cultures or continents.
Benefits to the Community?
Blogging is able to benefit communities in various ways. Firstly, blogging is an excellent way for businesses to increase their visibility on the web and to project their brand into the marketplace (Falkow 2005). In addition, many experts are able like to extend their ideas, thoughts and messages beyond just their clients - even for no fee (Perera 2008).
Blogs have taken the world by storm. There is no doubt about that. Now, it is time to repay the people for their trust and belief in it.
References
Technorati Media, 2008, About Us, viewed 8 November 2008, http://technoratimedia.com/about/
Blood, R 2000, Weblogs: a history and perspective. Rebecca's pocket, viewed 10 November 2008, http://www.rebeccablood.net/essays/weblog_history.html
Kress, G & van Leeuwen, T 2006, Reading Images: Grammar of Visual Design, Routledge, London.
Reports: Technology and Media Use 2005, Pew Internet & American Life Project, viewed on 10 November 2008, http://www.pewinternet.org/PPF/r/144/report_display.asp
Stern, A 2006, Blogging Phenomenon Sweeps Asia, viewed 11 November 2008, http://www.pewinternet.org/PPF/r/144/report_display.asp
Falkow, S 2005, Businesses begin to realize the benefits of blogging, viewed on 11 November 2008, http://falkow.blogsite.com/public/item/84684
Perera, G 2008, The Personal Benefits of Blogging, Article Alley, viewed 11 November 2008, ,http://falkow.blogsite.com/public/item/84684
Blogging is able to benefit communities in various ways. Firstly, blogging is an excellent way for businesses to increase their visibility on the web and to project their brand into the marketplace (Falkow 2005). In addition, many experts are able like to extend their ideas, thoughts and messages beyond just their clients - even for no fee (Perera 2008).
Blogs have taken the world by storm. There is no doubt about that. Now, it is time to repay the people for their trust and belief in it.
References
Technorati Media, 2008, About Us, viewed 8 November 2008, http://technoratimedia.com/about/
Blood, R 2000, Weblogs: a history and perspective. Rebecca's pocket, viewed 10 November 2008, http://www.rebeccablood.net/essays/weblog_history.html
Kress, G & van Leeuwen, T 2006, Reading Images: Grammar of Visual Design, Routledge, London.
Reports: Technology and Media Use 2005, Pew Internet & American Life Project, viewed on 10 November 2008, http://www.pewinternet.org/PPF/r/144/report_display.asp
Stern, A 2006, Blogging Phenomenon Sweeps Asia, viewed 11 November 2008, http://www.pewinternet.org/PPF/r/144/report_display.asp
Falkow, S 2005, Businesses begin to realize the benefits of blogging, viewed on 11 November 2008, http://falkow.blogsite.com/public/item/84684
Perera, G 2008, The Personal Benefits of Blogging, Article Alley, viewed 11 November 2008, ,http://falkow.blogsite.com/public/item/84684
Welcome, My Fellow Readers!
Purpose
Before this, I thought that blogging was constricted to the realms of personal diaries and keeping in touch with friends. Now, I know there is so much more to it. With this blog, I hope to promote awareness on issues pertaining to design and publishing and its relativity to the Internet.
This blog specifically caters to people from the communication and media industries. However, it is here for anyone to have a good and informative read.
Before this, I thought that blogging was constricted to the realms of personal diaries and keeping in touch with friends. Now, I know there is so much more to it. With this blog, I hope to promote awareness on issues pertaining to design and publishing and its relativity to the Internet.
Audience
This blog specifically caters to people from the communication and media industries. However, it is here for anyone to have a good and informative read.
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